In a significant development for Ghana’s digital economy, Glovo, the multi-category platform, has announced its decision to cease operations in the country effective May 10th, 2024. This decision comes after the company’s thorough reassessment of its investment priorities, aiming to consolidate and strengthen its position in other African nations.
Dima Rasnovsky, Regional General Manager of Glovo Africa, affirmed the company’s commitment to this strategic shift, stating, “Following a reassessment of the company’s investment priorities, Glovo has decided to cease operations in Ghana by May 10, 2024. Glovo will focus on growing and strengthening its position in other African countries. We thank our teams, partners, and riders in the country for the dedication to growing Glovo in Ghana over the last years.”
Despite the closure, Glovo has assured its local team of its commitment to providing severance packages that surpass the legislative minimum. Additionally, all couriers, partners, and customers will receive comprehensive communication from Glovo regarding the cessation of operations.
Glovo’s decision to exit Ghana does not diminish its commitment to Africa as a key market. The company continues to operate in Ivory Coast, Kenya, Morocco, Nigeria, Tunisia, and Uganda. This strategic move is expected to fortify Glovo’s position in these remaining markets, allowing for focused growth and enhanced service delivery.
Founded in Barcelona in 2015, Glovo has emerged as a pioneering multi-category app, connecting users with a diverse range of businesses and services. From local restaurants to grocers, supermarkets, and high street retail stores, Glovo has revolutionized on-demand services across 23 countries in Europe, Central Asia, and Africa.
The closure of Glovo’s operations in Ghana marks a significant transition in the country’s digital landscape. While the company bids farewell to Ghana, its legacy of innovation and convenience continues to shape the on-demand service industry across the globe.
